What we do
Success in interviews, sales, and leadership comes down to how well you communicate.
At The Canning Collective, we take a no-nonsense, real-world approach to coaching. Helping you build influence, close deals, and win high-stakes conversations with confidence.
Our programs turn potential into performance. Equipping you with the skills to land offers, close with certainty, and grow your career.
Success in interviews, sales and leadership comes down to how well you communicate. I’ve spent years mastering the art of influence - closing deals, building relationships, and helping others do the same.
At The Canning Collective, my team and I take a no-nonsense, real-world approach to coaching. This will give you the skills, confidence, and mindset to win high-stakes conversations, secure job offers, and close with certainty.
Our coaching programs are designed to turn potential into performance, giving you the skills and confidence to, secure job offers, close deals and elevate your career.
MINDSET
Communication
Strategy
roleplay
what we do
Coaching
Interviews
Interviews are won before you walk in.
We’ll sharpen your story, drill you on tough questions, and show you how to speak with clarity and confidence under pressure.
This isn’t generic prep. It’s real-world performance training. You’ll learn how to own the room, sell your value, and walk out knowing you've nailed it.
Clients land roles they thought were out of reach - with pay bumps to match.
Sales
Sales isn’t about scripts. It’s about connection, confidence, and clarity. We coach you to sell yourself, your offer, and your value with authority. No guesswork. No gimmicks.
You’ll learn the psychology behind why people buy. You’ll sharpen your pitch so it lands.
You’ll handle objections without blinking.
Whether you’re closing high-ticket deals or navigating complex conversations, we’ll help you show up in control and close with confidence.
This isn’t a one-time win. It’s a skill that compounds. Every call. Every deal. Every time.
Sales
Sales isn’t about scripts. It’s about connection, confidence, and clarity. Our coaching is designed to help you sell you. Your offer, your solution, your value, with authority and authenticity.
We’ll break down the psychology of buying, sharpen your pitch, and equip you to handle objections like a pro. Whether you're closing high-ticket deals or navigating complex negotiations, we’ll help you show up with precision and power.
This is the kind of skillset that compounds. An investment that keeps delivering, deal after deal.
Featured clients
client experiences
"Tom helped me prep for my interviews for sales roles including role playing. Before working with Tom, I was always nervous about role playing in interviews. Tom asked me challenging questions, gave me very honest and clear feedback (not for the easily offended!), then talked me through how I can improve. Couple of rounds of practice proved to be worth it. I was confident in my interviews and 1-2 weeks later, I had 2 job offers. I am a sales exec at a FTSE10 company now!"
"Working with Tom from The Canning Collective changed everything for me as a setter. He helped me refine my script, handle objections with confidence, and show up with way more clarity on every call. In just a few weeks, my booking rate doubled and I feel ten times sharper on the phone. Tom knows how to get the best out of you fast. He’s also very patient and kind, he listens and focuses on how to improve your daily tasks. Thanks Tom!"
"I couldn't be happier with my experience with The Canning Collective. I was nervous about an upcoming job interview, but Tom’s practical coaching and role-play sessions gave me the confidence to ace it. I wouldn’t have felt as relaxed and in control without them. Beyond interview prep, I’ve noticed a shift in my mindset—what used to feel like anxiety now feels like excitement. I’m incredibly grateful and highly recommend their coaching for anyone facing high-stakes conversations."
"Working with Tom from The Canning Collective completely transformed the sales strategy for our AI driven SaaS platform. His clear, direct, and no nonsense advice led to a 123% increase in closed deals, bringing in thousands in additional revenue for our business. If you're serious about growing your business, I can't recommend Tom and The Canning Collective highly enough."
"I run my own real estate business and came to Tom from The Canning Collective for advice on tightening up my client process. In one conversation, he helped me spot where I was losing deals and how to fix it. I implemented straight away and closed two new clients that same week. Tom sees the gaps fast and gives you exactly what to do to close them."
"I had the privilege of engaging The Canning Collectives sales coaching services, and the impact on my business has been transformative. As a yoga instructor with limited sales experience, I was initially uncertain about how to effectively attract and retain clients. Tom’s tailored approach provided me with actionable strategies that led to a significant increase in my client base."
